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Graphic Identity Manual

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Frequently Asked Questions (FAQ)

I want to print everything on my letterhead — except the logo — on my printer. This comes in handy and saves money. Can I do that?

Yes. Word-processing formats that allow you to print your address information and department name are available. However, you can also have your letterhead pre-printed with your address information and department name if you prefer. The choice is yours.

I want to print my department logo along with the Clarkson logo on my business cards. Can I do that?

In the interest of presenting a clear, consistent and professional identity, only the Clarkson logo can be printed on letterhead, business cards, and envelopes. While we discourage the use of multiple identities, you can use existing area and center logos on brochures so long as they do not appear on the same page with the Clarkson University logo. Any new logos must be approved through the Division of Marketing & External Relations.

What business materials are available and how do I order them?

You can now order standard size (8½" x 11") letterhead, #10 envelopes, business cards, note cards (4.5" x 6" folded), half-size stationery and envelopes, and oversized envelopes the Division of Marketing & External Relations at 315-268-6715.