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Clarkson University Wins CEO Startup Simulation Challenge

[A photograph for media use is available at]

The Clarkson University chapter of the Collegiate Entrepreneurs' Organization (CEO) took first place this spring at the first CEO Startup Simulation Challenge Competition.

Collegiate Entrepreneurs' Organization (CEO) logoClarkson's team was made up of Cris Coveleski '12, a global supply chain management major from Utica, N.Y.; Brian Dennehy '12, global supply chain management, Easton, Mass.; Phil Exley '12, engineering & management, Rochester, N.Y.; Brandon Lennox '13, global supply chain management, Bethel, Conn.; and Adam Rainville '14, engineering & management, Lincoln, Vt.

The two-month game, hosted on the Marketplace Business Simulator, began in March, when each of 22 teams was given a startup computer development company with which to make life-like business decisions and attempt take the business to success. After weeks of game play, the field was narrowed down to six finalists, each of whom made video pitches to potential investors on their hypothetical startup computer company, before winners were determined.

Clarkson's team was awarded $1,000 and other prizes.

Louisiana State University took second place and Quinnipiac University came in third.

Other teams participating in the competition included University of Nebraska-Omaha, Embry-Riddle Aeronautical University, Worcester Polytechnic Institute, Harold Washington College, Pittsburgh University, Kansas State University, California State University-Fresno, University of Missouri-Columbia, University of Trinidad and Tobago, Saint Louis University, Johnson Community College, Michigan Tech University, Northern Kentucky University, California State University-Fullerton, and Southern Illinois University Carbondale.

The winning teams will be recognized at the CEO National Conference in October in Fort Worth, Texas.

The Collegiate Entrepreneurs' Organization is the premier entrepreneurship network with chapters on university campuses across North America. Its mission is to inform, support and inspire college students to be entrepreneurial and seek opportunity through enterprise creation.

For more information on the Collegiate Entrepreneurs' Organization, visit

Clarkson University launches leaders into the global economy. One in six alumni already leads as a CEO, VP or equivalent senior executive of a company. Located just outside the Adirondack Park in Potsdam, N.Y., Clarkson is a nationally recognized research university for undergraduates with select graduate programs in signature areas of academic excellence directed toward the world’s pressing issues. Through 50 rigorous programs of study in engineering, business, arts, sciences and health sciences, the entire learning-living community spans boundaries across disciplines, nations and cultures to build powers of observation, challenge the status quo, and connect discovery and engineering innovation with enterprise.

[News directors and editors: For more information, contact Annie Harrison, Director of Media Relations, at 315-268-6764 or]

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